H&M Bold Confidence, Vivid Graphics and Sun Dresses for Summer 2024

This summer the H&M summer fashion is definately stunning, full of maxi dresses and iconic bathing suits, inspired about the brazilian beach and culture, with these items we can get ready for the most unforgetable vacations of the hot season.

Long live summer days, sultry nights and the fashion that goes with them. H&M puts stunning shapes and bold prints at the heart of their Summer 2024 collection. 

The look is graphic and vivid, organic yet strong with eye-catching modern kaftans, sun dresses and matching sets inspired by the warmth, energy and rich culture of Brazil. 

A sophisticated colour palette of black, white, beige, greige and red is accompanied by green accent colours, from moss to pistachio. 

The collection will be available in selected stores worldwide and online at hm.com from 16 May.

(Courtesy H&M - Press Office)